Why?

We wanted to celebrate The Lenny Agency being 10 years old and do something worthwhile and fun whilst raising money for Alzheimer’s Society.

What?

Waxing, cycling 203 miles, Bushtucker Trial, Yorkshire Three Peaks challenge, abseiling, fancy dress park run, UK’s tallest outdoor climbing wall, haunted house, baked bean bath and swimming the length of the river Calder.

When?
From February to November 2019

 

Alzheimer’s Society

Dementia is the broad term used to describe a number of different conditions affecting the brain, including Alzheimer’s disease.

Dementia mainly affects people over the age of 65 (one in 14 people in this age group have dementia), and the likelihood of developing dementia increases significantly with age. However, dementia can affect younger people too. There are more than 42,000 people in the UK under 65 with dementia.[1]

What does it mean to our senior designer, Helen?

My Dad is my inspiration but this isn’t just about him, it’s about you, me, them, him, her, us, everyone. Everyone knows someone affected by dementia and it’s sad that currently there is no cure for this horrible disease. My Dad was diagnosed with Alzheimer’s in 2016 and despite how hard it can be at times the one thing with my Dad is he always has the biggest smile on his face. He tells me to enjoy life, embrace it and be happy. So, bearing that in mind these 10 challenges might seem extreme but if we can raise some money for Alzheimer’s Society it will help them towards their vision of a world without dementia.

Alzheimer’s Society have supported me with information and advice to help my Dad with daily living and care as well as looking after myself which ironically you forget about. Through fundraising, in the past, I have met new friends, taken my Dad on adventures with me and known it is all for such a good cause. These challenges will create a lot of lasting memories for the Lenny team and put many more smiles on my Dads face when he sees all the photos and videos from the challenges!

Here is  our Just Giving Page. All donations are greatly appreciated!

[1] https://www.alzheimers.org.uk

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