The best PR stunts in May!
Pimm’s Spritz Wedding Dash PR Stunt
The popular summer drinks brand Pimm’s engineered the ‘Pimm’s Spritz Wedding Dash’ last month in honour of the royal wedding and to promote the launch of their Pimm’s Spritz wedding cocktail! The ‘dash’ involved a short race taking place in central London at Battersea Park on Tuesday 8th May. Couples competed against each other to win the ultimate wedding planning package up to the value of £8,000. The event attracted 40 brides and grooms who took part in the 1km obstacle race from Westminster bridge to Battersea park in full wedding attire!
Talk about dedication to your big day!
BCT British Bash at Clerkenwell Design Week
Ok Ok… this was one we arranged but it still stands out as one of our fave May PR stunts! We sourced the best Prince Harry and Meghan Markle lookalikes money could buy, before hitting the central buzz area for CDW. We kicked up a stir, with many people double taking and asking for selfies with our royal doppelgangers – and a lot of fuss was made over our fluffy Corgi friend! We encouraged members of the public to get a photo in our selfie frame and tag #BCTBritishBash to enter a competition, before directing them to our showroom for a High G & T and a look around.
Return of Love Island 2018
Unless you’ve been living under a rock, you (along with the whole nation) will be fully aware that this year’s series of Love Island is back and in full swing! There was no holding back with the PR stunts and adverts leading up to the pilot episode which first graced our screens on 4th June. ITV2 have been planting seeds about the return of the popular show since early February and they finally released the new contestant’s mid May in a sneak-peak video which sent Instagram into a frenzy! The response was a mix of excitement and pure outrage as fans were branding the new series ‘Look a Like Island’ we don’t care were already hooked. TEEEEXT.