Hi guys i’m Chloe, the new Senior PR and Social Account Executive at The Lenny Agency!
 I’m just over 6 weeks into my new role and what a 6 weeks it’s been! I started the role with much anticipation as this is my first job in PR as well as being completely new to working agency side! My previous experience has been in house marketing in both the public and

Top 5 tips for creating a company video This year Trident turned 20 and wanted to mark the milestone by producing a promotional video to celebrate the company, their staff and all of the work they do. The design team here at Lenny worked their magic and carried out the project from start to finish. With the aim of launching the video online, via email banners and social media channels,

The Lenny Agency, based in Brighouse, has made two new appointments to strengthen its full service graphic design and PR team. Helen Boyes has been appointed as senior designer working on a range of key accounts including the University of Leeds, OXO, Revlon and Toni & Guy. With 14 years design experience under her belt, Helen joins Lenny from The Engine Room in Huddersfield where she built up an excellent

Pimm’s Spritz Wedding Dash PR Stunt The popular summer drinks brand Pimm’s engineered the ‘Pimm’s Spritz Wedding Dash’ last month in honour of the royal wedding and to promote the launch of their Pimm’s Spritz wedding cocktail! The ‘dash’ involved a short race taking place in central London at Battersea Park on Tuesday 8th May. Couples competed against each other to win the ultimate wedding planning package up to the value of £8,000.

When asked what we do in PR, we always have to take a moment to think how to can best answer. Reporting, writing, client management, creative thinking and all the other day-to-day tasks come to mind, but really it all comes down to media relations and pitching. The bulk of the job is all about maintaining close relationships with press. Press and PRs have a mutual need for one another.

Another month has quickly flashed before our eyes and April is literally just around the corner, but March didn’t disappoint when it comes to PR stunts. Here’s 3 of our favourites… Electoral Commission – Got 5? In an effort to encourage people to register to vote in the May elections without scaring them on what may happen if they don’t vote, Electoral Commission took a softer approach. In their new

With over 800 million active users, there’s no question that this platform is the social place to be. Here’s the latest of what’s going down on Instagram. Stories 300 millions users are active on Instagram Stories, so it would be silly for any brand to not be attempting to utilise these. The platform recently rolled out new types available on the story, and also the option to share just text

A large responsibility of being a graphic designer is being able to establish a strong identity on behalf of a brand, which represents its core values effectively and concisely. A common misconception within the graphic design industry is that this can be established solely through the implementation of an effective logo, which looks “pretty” and keeps in line with contemporary design trends. Since stepping into higher education, it has been

To honour International Women’s Day (8 March), we’ve put together a roundup of some of the world’s leading ladies who sure know how to market themselves, inspiring women of all backgrounds one way or another. Angelina Jolie Always one in the spotlight for her humanitarian work, Angie is a true figurehead for female empowerment. Her efforts to serve as a voice for those whose lives have been destroyed by the

We welcomed the month of pancakes and love with open arms after the cold freeze of January, and were very happy to find out that a few new Big Macs were in town! Here are our favourite 3 PR stunts that rocked February. McDonalds: 50th anniversary of the Big Mac To celebrate the 50th anniversary of the Big Mac, the fast food giant launched two new limited edition burgers, and